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By the end of this introductory level session, you will be able to :


  • Relate personal motivation and self management to the delivery of a professional sales platform.

  • Plan and prepare effectively using the PANDA model.

  • Open any sales presentation with confidence.

  • Adapt and tailor your sales messages to suit the client profile.

  • Create rapport through a consultative questioning approach.

  • Promote the appropriate benefits of your product or service at individual customer level.

  • Welcome requests for more information / objections.

  • Close the sale, ensuring long term commitment.

  • Generate sustainable relationships through added value using a transactional sales model.


  • Tailored half day sessions are also available on: opening the sale, exploring needs, overcoming objections and closing with conviction.

    "I keep six honest serving-men (they taught me all I knew); their names are What and Why and When and How and Where and Who”.

    Rudyard Kipling